The brand will debut its new logo and look, which includes a bolder typeface, enhanced color palette and updated packaging, beginning this fall in North America.
Circle K and PepsiCo are doubling down on their partnership around Mtn Dew "Purple Thunder" by expanding the exclusive flavor to the retailer's Froster frozen beverage lineup.
Nestle is running a digital campaign on Target.com positioning its Nespresso Vertuo coffee and espresso machines and compatible Starbucks capsules as ideal items to help shoppers develop their java rituals this new year.