PepsiCo's Frito-Lay earned prime "parking" space at Wal-Mart this month with an account-specific overlay to the company's National Football League sponsorship.
Frito-Lay leveraged its National Football League license to provide this account-specific booklet for Wal-Mart. The 16-page handout, delivered in-store via pallet displays, offered the favorite recipes of current and former NFL players and coaches.
Pepsi encourages consumers to get their party "startled" this Halloween. These two large event displays supporting stacked cases of Pepsi products that include audio units looped with spooky Halloween sounds.
Frito-Lay developed a range of endcaps and floor displays to support its new Natural line. The permanent displays feature lifestyle graphics that promote a healthy, family image.
Frito-Lay developed a range of endcaps and floor displays to support its new Natural line. The permanent displays feature lifestyle graphics that promote a healthy, family image.
Quaker Oats Co., Chicago, launched this high-quality shelf dangler for chain and independent supermarkets, c-stores and military bases across the United States and Canada. The graphics show a bottle of Gatorade riding a gushing wave of the beverage.