Consumers looking to pick up a pack of VHS-C, 8mm or Hi-8 camcorder tapes this spring can look forward to an added bonus. A promotion from Fuji Photo Film U.S.A.
Unique challenges are caused by using hand-blown bottles to package the four products in Porfidio's line of imported tequilas. The ultra-premium Cactus, for instance, features a cactus shape that juts up into the barrel of the bottle.
Johnson Pet-Dor recently unleashed what it considers to be the most important new product introduction in its 44 years, and company officials wanted to ensure the packaging met that same level.
As part of its umbrella sponsorship of the NBA and separate agreements with 15 local teams, Miller Brewing Co. has unleashed a variety of on-pack promotions, including this one celebrating the Chicago Bulls' fourth championship.