The Snapstar rewards app leverages receipt-scanning technology to reward shoppers but automatically extracts, interprets and maps out the brands that the shopper purchased to give quick and direct shopper data to the brand, according to the company.
Unilever's Dove Men+Care headlined Sam’s Club's football activity with an account-specific sweepstakes leading up to the National Football League's Super Bowl LI.
Nestle's Purina Pro Plan is again using a variety of tactics at Petco to activate its sponsorship of the Westminster Kennel Club dog show, which this year takes place Feb. 13-14.
Target leveraged the occasion of the National Football League's Super Bowl LI on Feb. 5 to lure in shoppers with a mobile push notification linking to Cartwheel coupons for "big game goodies" valid "today only."