Rayovac's in-store merchandising team includes (l-r): Art Breitenstein, Jr., director, merchandising & sales promotion; Mike Plautz, director of marketing, and Larry Bauer, display manager.
To gain distribution and merchandise a mature franchise, Ortho Lawn and Garden Products, into a new environment, supermarkets. This display system provided Ortho the look of a custom design at the cost of a stock display.
To develop a shelf system that fits many different trade and retail store sizes. The display, which is molded in translucent or opaque colors, has been weight-tested to 4,000 lbs. and can be shipped via UPS.
Plasticized corrugated tower display provides 21 bins (plus three in a separate base) to house array of toiletries and cosmetics articles in the "Travel Mates" accessories line.
To publicize in-store promotions at distributors of GE lighting products. The writing surface of the edge-lit, fluorescent blackboard is acrylic so that water soluble crayons, in five colors, can be used to create messages.