Cosmetics

Another recent display is blue plastic counter unit for cosmetics that includes plastic cups at the top to hold several types and sizes of makeup pencils.

Latest Arpel display is two-foot wide, black plastic palette (top) that shows rainbow of blushes and eyeshadows and houses 30 lipsticks at its top. Smaller, working palettes (lower part of photo) are stored in the base of the display palette.

Display bringing Dermetics to retail holds the entire shaded line of company's cosmetics.

A rear view of gel product's benefits is part of tabletop display in department stores.

Elvira promotes kindness to animals and her own bewitching persona on displays for her new fragrance.

Modular counter display will highlight Dior's most frequently purchased items, but drawers in back hold testers for its entire line of makeup. Display is designed to strengthen Dior's position as a "color authority;" can be modified to show almost 200 color chips.

Header of countertop display suggests content of SI issue offered in adidas promotion.

To differentiate the product line and its display from the typical, flat-front presentations of similar products in independent, chain drug, and department stores.

Quality image of Giraffe atomizers is emphasized by this glass display case with frame decorated as Italian marble.

To develop an interactive computer that would (1) educate consumers to their best color(s), (2) increase consumer confidence in making color cosmetic purchases, (3) improve Cover Girl's color authority, and (4) create multiple purchases.

Modular display for L'Oreal's new lipstick line features "unit dose" samplers, shown below panels of color chips.

Cooler doesn't cool the colors (of eye shadow), but it serves as a functional cooler after Maybelline promotion.