Beer

Pittsburgh Brewing first utilized this durable display for its Golden Lager brand and now for its J.J. Wainright's brand. The removable header doubles as an easel card, allowing both brands to be displayed simultaneously.

The Limebacker promotion for Corona, imported by Barton Beers, takes a light-hearted approach to the hard-hitting football season.

These signs are manufactured from a variety of materials and processes, including vacuum forming, lithography, silkscreening and hot stamping. They have the look of injection molding at the cost of vacuum forming.

Barton Beers, the U.S. importer for St. Pauli Girl, is hoping the brew-bearing St. Pauli Girl display will cut through the promotional clutter this summer.

The combined use of backlit clear acrylic and reflective acrylic parallel the uniqueness of the product. The reflective properties of the acrylic denote the product's clean, light taste.

With only six weeks to produce 3,000 units, the production schedule didn't provide sufficient time to create new tooling. What normally would have been injection molded or roto-casted was hand fabricated. Sheet plastic was cut and heat formed in the dimensions of a ski tip.

The 3-D photography provided the opportunity to bring excitement to replacement faces, and at the same time, make full use of an existing P-O-P element. Backlighting extends the depth of field and enhances the sharpness of the image, which is often lost in other 3-D processes.

One display highlights a stream on a continuous loop of acetate, which scrolls to reveal a hand pulling a six-pack out of the stream.

Busch is utilizing a variety of motion displays that focus on the key icons associated with the brand and may be used any time of the year.

Augsburger pokes fun at traditional advertising with tongue-in-cheek slogans such as "Mmmm, Beer-y" and "Free Foam With Purchase."

KCS Industries Inc.Anheuser-Busch Inc.Injection-molded Plastics: Signs

Everbrite Inc.Anheuser-Busch Inc.Injection-molded Plastics: Wall Units