Safeway

Seattle's Best Coffee placed this permanent floorstand in each of Safeway's 1,549 stores.

Friskies Petcare Co. touted its "Come 'N Get It" dog food sweepstakes via interactive, 3-D floor graphics that utilize sound chips to play a recorded message. Among the chains accepting the display were Bruno's, Kroger, Winn-Dixie, Food Lion, Safeway, and Vons.

Giving Back Paks' for kids promote seven consumer brands on floorstand

Corrugated floorstands promote the Giving Back Pak. By purchasing one of these packs in a Safeway or Von's supermarket, funding goes to support Easter Seals.