Energizer Holdings

Energizer Holdings' positioned new Xtreme3 Fitstyle Refresh razors as an "invigorating shave" thanks to their scented handles in an FSI that sent consumers to the product's Facebook page to visit the "Get Fresh Society." After becoming fans, visitors could enter a sweepstakes that awards three fish

In this presentation from the 2011 Shopper Marketing Summit, Ryan Partnership's Jennifer Mathissen, senior vice president, digital strategy, and Ron Magliocco, senior vice president, shopper marketing, present the agency's proprietary research on the influence and effectiveness of various digital s

Energizer's Schick Hydro referenced the upcoming Father's Day holiday (June 19) by suggesting "He deserves a blast" of shaving hydration.

Chicago

Building upon our previous “Who’s Who” reports on shopper insights, retail execution, packaging and shopper marketing, the report attached at right lists more than 110 individuals responsible for overseeing the design, development and procurement of merchandising at their companies.

SC Johnson presents Off Clip-On and Banana Boat as "summer protection" in an FSI for Target that promises $2 off a combined purchase.

Energizer Holdings' Schick Hydro Experience encourages consumers to "like" the brand on Facebook to gain entry into a "Have a Blast" sweeps running April 4 through July 1.

Energizer Holdings' Schick touts an in-pack offer for exclusive song downloads for Harmonix Systems'

Energizer Holdings' flagship brand employs spring-themed imagery in an FSI that includes an overlay for Walgreens in some markets.

Energizer Holding's Playtex brand promises a free personalized cell phone skin with purchase of two products from March 7 through Dec. 31. Retailers including Stop & Shop and Meijer get overlays.

Energizer Holdings unites Edge, Schick and Quattro in a promotion dangling free "bonus content" downloads for Sony Entertainment video games