MasterCard International is not being quiet about its first-ever movie tie-in. The credit-card company seemingly has an account-specific overlay or connection to every other promotion being conducted for Universal Pictures'
BJ's Wholesale Club joins with Michelin tires this month for an exclusive incentive offer. Running through Sept. 27, the promotion gives away a JVC DVD player to anyone who buys four Michelin tires at BJ's tire service center.