Winter Holidays

Divided by products for men and women, this pallet mixes men's products on the side with the "Bod-Man" graphics, while the women's products fill the section that reads "Body Fantasies."

Not all digital media networks at retail are successful. Zellers, a discount department store in Canada, tested this now-abandoned multi-channel network two holiday seasons ago. Instead of giving up on digital media after the test failed, Zellers parent The Hudson Bay Co.

Target continued its push to offer designer fashion at affordable prices this holiday season through a limited-time partnership with Italian apparel and accessory designer Elio Fiorucci.

ShopRite

Christian card company DaySpring, Siloam Springs, AR, placed 1,000 of these bins in Christian book stores. The bins hold plush toy Christmas characters, which are available to consumers who purchased multiple DaySpring cards.

The classic Budweiser Clydesdales make an appearance this holiday season in this 84-inch-tall corrugated winter lodge spectacular from Anheuser-Busch, St. Louis. Rapid Displays, Chicago and Union City, CA, manufactured the tower, while Phoenix Creative, St. Louis, supplied the art.

Greenville, SC

Coca-Cola shares the "Love" with Publix this month through an account-specific sweepstakes. The sweeps awards $1,500 to help the winner spend "the most relaxing family holiday ever." The promotion is communicated via endcap displays with co-branded headers, base wrap and tearpad entry forms.

Pathmark

Brach's Confections, Inc. this month is hosting a cross-merchandising offer centering on a popular snacking combination. The offer delivers up to $3 worth of free nuts with the purchase of one pound of Brach's candy.